Built to educate, challenge and inspire, the Main Stage offers you:

• Insights from the people shaping what’s next in social. Hear from leading creators, marketers and brand voices on the platforms, strategies and cultural shifts changing how we build influence today.

• A front-row seat to the rise of Substack and owned audiences. Explore why creators and brands are moving beyond unpredictable algorithms to build communities, trust and businesses they actually own.

• Learn how to turn attention into a real business. Go beyond likes and followers to discover how creators are turning audience attention into sustainable revenue, influence and commercial opportunities.

• Discover the power of editorial thinking. Learn how leading media, fashion and beauty voices are using storytelling, cultural relevance and editorial strategy to build brands people want to pay attention to.

• Go inside the strategies behind brands that break through. From the Shameless Media approach to building a brand to the thinking behind viral brands like Contour Cube and Girls With Gems, uncover what it really takes to create cultural cut-through.