FOUNDER, THEORY CREW & RISER COLLECTIVE

Felicity Grey is an award-winning marketing leader and the founder of Theory Crew and RISER Collective. With over a decade of experience, she specialises in modern PR, influencer marketing, and large-scale social campaigns, helping brands connect with Australian and New Zealand consumers. Felicity is known for her innovative, results-driven approach and her passion for challenging traditional marketing methods.

FOUNDER, BANGN BODY

Priscilla Hajiantoni the beauty and the brains behind Australia's favourite cult-beauty brand Bangn Body. Known for her yellow tube of goodness Priscilla launched her brand in 2019 after spending her house deposit on launching the brand over the past 7 years Bangn Body has been known for landing retail partnerships, turning social media yellow and talked about by some of Australia's most known influencers.

CO-FOUNDER, SUNDAE BODY

Lizzie Waley is the visionary behind Sundae Body, the globally recognised body care brand redefining an overlooked category through joy and sensory innovation. At a time when body care felt uninspiring, Lizzie introduced an entirely new universe of multisensory rituals - reimagining everyday routines through innovative formats, colour, scent, and nostalgic food cues. That vision quickly resonated with consumers and global retail partners. Today, Sundae is stocked in over 8,000 doors worldwide and has become one of the fastest-scaling body care brands, driven by its distinctive brand world, sensory-led products, and Lizzie’s customer-first mindset.

FOUNDER, TELL ME MORE PODCAST

Olivia Molly Rogers is a speaker, podcaster, qualified speech pathologist, former Miss Universe Australia 2017, author, and passionate mental health advocate. Olivia hosts the podcast Tell Me More, where she has honest, vulnerable, and thought-provoking conversations with a diverse range of guests on topics including mental health, resilience, relationships, creativity, and personal growth. 

FOUNDER, 28 BY SAM WOOD

Sam Wood is one of Australia's leading health and fitness experts, entrepreneur, and media commentator with over 20 years of experience in the industry. Known for his role as The Bachelor in 2015, Sam has since become a respected figure in health and wellness, and today, he's the face behind the hugely successful online fitness program, 28 by Sam Wood.

In addition to his work with 28, Sam is the author of two best-selling books, '28 by Sam Wood' and '7 Minutes to Better Health', and is a regular contributor to Australian media, offering expert insights into fitness, business, and fatherhood.

Sam's commitment to health, his team, and his family shines through in everything he does.

Whether he's sharing his fitness expertise or his personal journey, Sam inspires others to prioritise their health while keeping things real.

CO-FOUNDER & MANAGING DIRECTOR, YORK ST BRANDS

Rachael Wilde, aka the Gen Z Boss in a Mini, is the co-founder of York St Brands and the powerhouse behind The Breakout Hack, Bouf Haircare and BOOST LAB. As Managing Director, she's led all three brands to shake up their categories with viral marketing, bold storytelling and disruptive innovation.

From launching The Breakout Hack from scratch to building Bouf into a sell-out success, Rachael is known for rewriting the beauty playbook, and having a bloody good time doing it.

CHIEF COMMERCIAL OFFICER, SHAMELESS MEDIA

Rhiannon is the Chief Commercial Officer at Shameless Media, leading the company’s commercial growth across advertising, new business and high-impact initiatives that strengthen the business's presence in the audio and digital landscape. With a strong background in media and a sharp eye for market trends, she also hosts the Style-ish podcast, bringing a thoughtful, creative lens to both business and brand. 

CREATOR PARTNERSHIPS, YOUTUBE

Sabine leads the creator partnership business for YouTube Australia and New Zealand, where she oversees strategy, in-market creator programs, and partner collaborations. Sabine has spent over 16 years at Google and YouTube, gaining extensive experience across strategy, product, partnerships, and sales.

FOUNDER, HIVE HQ

Meet the publicist behind the cult brands like tbh Skincare, Bangn Body and Naked Sundays. Jessy Marshall is the founder of Hive HQ, a PR agency that began on her bedroom floor in 2018 and has since grown into a buzzing team of PR pros working with some of Australia’s most iconic brands. Jessy began her career as a beauty therapist before pivoting careers to PR, working with names like Khloe Kardashian, Martha Kalifatidas, Bec Judd, Nadia Bartel, Indy Clinton and Abbie Chatfield. Hive HQ has delivered viral campaigns, headline-grabbing media coverage, and unforgettable events for brands like SWIISH, Bouf, Princess Polly, FAYT The Label, Showpo, STAX, tbh Skincare, Bangn Body and Naked Sundays, earning Jessy and her team of bees a reputation for brining the buzz.

HEAD OF SOCIALS, SHAMELESS MEDIA

Naima Fatema is the Head of Socials at Shameless Media. She has over 10 years of experience in the content and social media space, and in her current role is at the helm of 11 different social accounts that are followed by more than 1.7 million people. Since she started in the role in March 2025, Shameless Media’s social footprint has grown by 286,281 people (or 19%, which is a slightly more round number!). She believes great social content makes you go "oh my god, I've been thinking that" and is the perfect mix of entertaining, insightful, and obviously, a little bit rogue.

FOUNDER & DIRECTOR, WILLOW & BLAKE

Bree is a branding and business expert, with a taste for words and personality.

She studied journalism, thought about being a foreign correspondent, then realised she didn’t like politics. So, she switched to writing about eggs and joined cult publication Broadsheet as their third employee. She quickly rose from editorial assistant to acting editor, then spread her wings and left to co-found Willow & Blake, where she is now proudly managing partner.

In 2013, she launched the now-iconic body care brand, frank body. As the business quickly grew, she worked as Co-CMO and Creative Director, then Head of People, before returning to her roots as Head of Brand Expansion, launching frank’s FMCG line Everyday by frank body.

GENERAL MANAGER, THEORY CREW

Since joining the agency in 2021, Anastasia quickly rose through the ranks, earning multiple promotions in just a few years thanks to her strategic mindset, creative problem-solving, and ability to deliver impactful outcomes for lifestyle, beauty, FMCG and consumer brands. Her approach blends sharp commercial insight with a deep commitment to authentic storytelling, ensuring brands connect meaningfully with their audiences.

Today, she oversees the agency's direction, leads operations, and drives growth through innovative influencer partnerships, high-impact activations, and integrated PR and social media strategies.

FOUNDER, VESTIRSI

After completing a Law degree in Perth, Monica felt the pull to pursue a more creative path, relocating to Melbourne to join MECCA’s Head Office in Public Relations. Immersed in the world of luxury beauty and media events, she quickly recognised a gap in the market for a chic, Italian-made leather handbag that was both timeless and attainable.
Unable to find the piece she was searching for, Monica turned to her grandparents’ native Italy to bring her vision to life. With a mission to create handbags of uncompromising quality and understated elegance (without the prohibitive price tag) VESTIRSI was born in Melbourne in late 2019.

Since then Monica has rapidly grown VESTIRSI which has become renowned for fusing Italian leather craftsmanship with Australian laidback luxury. Today VESTIRSI sells thousands of leather handbags each month to women across Australia and worldwide.

FOUNDER, PROCESS THE PODCAST

Arielle Thomas is a Melbourne-based motion director, content strategist, and the founder of Process The Podcast - a series of creative conversations with some of Australia's most celebrated names in fashion, media, and design. With a background in visual storytelling, Arielle has built a career directing and producing content that blends strategic insight with artistic vision. She is also the founder of Cinema Thom, a creative studio specializing in video production and brand storytelling. Through her work, Arielle champions authentic creative journeys, offering inspiring insights into the challenges and successes behind Australia’s creative industries.

CREATOR PARTNER MANAGER ANZ, SPOTIFY

Starting her career in beauty editorial, Jordyn has contributed to titles including marie claire, Harper's Bazaar and ELLE Australia before co-founding youth media company Centennial World in 2019. As co-founder, Jordyn was named on Forbes 30 Under 30 list for 2022, featured as an expert on Gen Z for panels hosted by Pinterest and Instagram, and cohosted a weekly internet culture podcast that saw 30K+ monthly downloads. She also navigated media partnerships with some of the world's biggest consumer brands, including HP, Samsung, Bumble and DECIEM, helping them reach and resonate with Gen Z audiences.

Jordyn has since joined Spotify as Creator Partner Manager for Australia and New Zealand, working closely with creators and expanding the video category on the platform.

WRITER, ANNA MACK’S STACK

Anna Mackenzie is a Startup Advisor, Portfolio Career Mentor and Writer who has emerged as one of the leading voices on portfolio careers globally. She's built a multiple-six-figure business around five income streams - consulting, fractional work, advisory, mentoring and digital products - and through her Substack Anna Mack’s Stack she's inspired tens of thousands of others to do the same.

Before becoming a portfolio career fangirl Anna worked in high-growth startups and for iconic consumer brands. She launched UNIQLO in Australia, brought Mecca’s ‘beauty store of the future’ to life and co-hosted the award-winning podcast lady-brains, where she interviewed over a hundred female founders and secured a multi-year partnership with Australian Fashion Week.

These days Anna splits her time advising VC-backed startups across consumer and tech, mentoring high performing professionals who are building portfolio careers of their own, selling my digital products and waxing lyrical about alternative work models on Substack, LinkedIn, Tiktok and Instagram.

CO-FOUNDER, CHANGER

Farhad is the Co-Founder and Head of Strategy at Changer, where he oversees the development and execution of the company’s global programs. He has collaborated with some of the world’s top Creators, helping them rapidly grow their channels, diversify revenue streams, and unlock the full potential of their audiences.

FOUNDER, THE SOLO CO.

Lizzie Mulherin is a brand strategist, journalist and founder of The Solo Co - a community and education platform supporting women to build businesses without burning out.

Lizzie has lived and worked in London, California, Western Europe & Aus with major brands like Red Bull, Mecca, Afterpay, Johnnie Walker, Viktoria & Woods and written for Marie Claire, Body & Soul, Huffington Post, Australian Traveller & more.

She’s been running her own brand strategy business since 2019 but recently launched The Solo Co to connect & empower solo female founders navigating all the things.

Now, her passion lies at the intersection of AI, the future of work and how women can navigate it all to build businesses that truly serve them.

CREATOR

Meet Ramon - your go-to guy for making life feel good and look good. Based in Melbourne, Ramon’s infectious energy, love for all things tidy and organised, and knack for turning everyday routines into moments of joy have earned him a community of 350K+ fans. Whether he’s sharing viral recipes, styling tips, or clever ways to keep your space calm and clutter-free, Ramon’s content is all about celebrating the little things (with a whole lot of personality)! 

HEAD OF SOCIAL MEDIA, MELBOURNE SOCIAL CO

Ebony is a creative strategist with a razor-sharp mind for insight, a deep understanding of digital culture, and a reputation for bold thinking.

She leads strategy across both local and global clients and has a proven track record for ideating campaigns that set brands apart. Ebony is regularly published for her opinion pieces, and hosts a podcast on all things marketing and branding,
Ebony is a respected voice in the industry, known for marrying data with daring creativity. She excels at crafting social strategies that align with business objectives and are deeply relevant and resonant.
Her work consistently delivers on reach, engagement, and brand love.

RETAIL LEADER, AWS & GLOBAL ANGEL AMBASSADOR, HSR

Brooke Moody sits at the intersection of brands, creators, tech and community. By day she works with billion-dollar brands at Amazon Web Services, helping retailers rethink commerce, media and customer experience in the digital era.

Outside the corporate world, Brooke builds communities that bring the girls who get it together — helping grow the Aussie Angels arm of the global Hot Smart Rich movement, bringing together 1000s of women across LA, NYC and Sydney through podcast meetups and events, and mobilising her community to raise $25K for DV charity Small Steps for Hannah alongside Aussie drag royalty.

She’s the hot girl with the tiny mic, the ultimate connector of ambitious women worldwide, and the podcast aficionado turned pro. 🎙️✨

FOUNDER, THE SOCIAL COLLECTIVE

Loren Tomlinson is the Founder and Lead Digital Marketing Strategist of The Social Collective, a boutique agency helping entrepreneurs align their marketing to scale with confidence. Known for her holistic approach, Loren creates strategies that integrate social media, advertising, and email marketing to attract ideal clients and deliver measurable growth.

With nearly a decade of experience, Loren simplifies marketing for business owners, allowing them to focus on what they do best while their marketing works in the background. Loren is also the host of Coffees and Content, one of New Zealand’s top marketing podcasts, where she shares actionable insights and expert advice.

Whether coaching, mentoring, or creating full-service strategies, Loren’s mission is to help entrepreneurs connect authentically with their audience, grow sustainably, and feel confident in their marketing.

SOCIAL CONTENT MANAGER, MELBOURNE SOCIAL CO

Rosie is one of Australia’s most respected voices in the social media space, known for her ability to craft content that cuts through. With a background in copywriting and years of experience leading content strategy and creation, she brings both strategic insight and creative flair to every project. Rosie joined the Melbourne Social Co team in 2025 as a Social Content Manager, helping brands find their distinctive voice online and stand out in the market.

Rosie is widely regarded as Australia’s leading LinkedIn influencer, with a deep understanding of how to humanise brands, build community, and create scroll-stopping content that resonates. She brings authenticity, empathy and intelligence into every piece, making brands feel more like people, and audiences feel truly seen. Her work consistently drives meaningful engagement and lasting brand affinity.

FOUNDER, INSIGHTLY MEDIA

With over 15 years in digital marketing, Josh Henry-Hicks has driven growth for some of America’s most prominent brands, including Fenty Beauty, PacSun,and Adidas.

He first led the transformation of City Beach from a brick-and-mortar retailer into a thriving omnichannel, digitally native business. Following this success, Josh moved to Los Angeles to join performance marketing agency MuteSix as a founding member and VP of Paid Social. There, he played a pivotal role in scaling the company into one of North America’s largest direct-to-consumer (DTC) agencies, helping to cement its position as an industry leader. 

Recognizing that the traditional agency model was losing relevance, Josh founded Insightly Media - an agency rooted in consumer psychology and creative innovation, designed to cut through the noise of today’s crowded news feeds. Today, Insightly Media partners with some of Australia’s leading fashion and lifestyle brands, including Dissh, July, Coco Republic, and Mr Zimi, helping them scale globally.

At The Social Summit, Josh will deliver a masterclass unpacking the shift from social media to interest media - exploring how algorithms are reshaping content strategy, and how brands can leverage this evolution to create more relevant, high-performing content.

DIGITAL DIRECTOR, CHAIN SOCIAL

Adele is the Digital Director at Chain Social, specialising in paid performance marketing across Meta, TikTok, Pinterest and Google. With 14+ years’ experience, she has scaled brands from startup to 7–8 figures through creative-led, data-backed strategy. Her background spans leading social at Retail Zoo and paid content for L’Oréal Paris, alongside consulting for growing businesses. She combines sharp strategy with hands-on execution to drive sustainable growth.

CONTENT LEAD ~ SOCIAL, CAMPAIGN & PERFORMANCE, THE BREAKOUT HACK

Ashleigh Buchanan is the Content Lead at The Breakout Hack (formerly tbh Skincare), an Australian skincare brand stocked across seven retailers locally and internationally. With a focus on social, campaign and performance marketing, she leads the brand’s social, creator and campaign strategy, turning culturally relevant ideas into high-impact marketing moments. From viral product launches to large-scale brand partnerships and performance-driven creator campaigns, Ashleigh blends big-picture brand thinking with deep platform expertise to build content that drives both community growth and customer acquisition.

SOCIAL MEDIA SPECIALIST, FREELANCE

Michael Saliba is best known for his insights on organic social media, pop culture and Gen Z. In 2024, he was named a ‘LinkedIn Top Voice’, a title he held for over a year, after achieving 3.7 million impressions on the platform. A passionate cinephile, he has worked with HOYTS Cinemas, the Melbourne Queer Film Festival, and recently completed a VicScreen-funded assistant director attachment on an upcoming Australian TV series. Saliba has built an online community of over 13,500 people, has amassed 2.9 million total profile likes on TikTok, and attended leading film festivals including Cannes, TIFF and MIFF.

CONTENT LEAD ~ SOCIAL, COMMUNITY & COPY, THE BREAKOUT HACK

Lauren Langston is the Content Lead for Social, Community and Copy at The Breakout Hack, where she leads the brand’s day-to-day organic social presence and digital community across platforms including TikTok and Instagram.

From planning and executing social content to shaping the brand’s tone of voice across social and email, Lauren focuses on creating content that builds brand love while keeping the brand culturally relevant and top-of-feed. She is particularly passionate about building strong online communities and turning cultural moments into content that resonates with Gen Z audiences. And if you ever spot a rogue reply in the brand’s comments, chances are it’s Lauren.

HEAD OF PODCASTS, DM PODCASTS

Cameron Muller is Head of Podcasts at DM Podcasts - Australia’s largest independent podcast network from the team behind The Betoota Advocate - and a Partner at Leverage, a media agency that specialises in helping brands influence culture in Australia.

At DM, he works with some of the country’s most influential creators, producers and shows, including The Betoota Advocate, The Grade Cricketer, Chat 10 Looks 3, Dan Does Footy, the 167 Podcast, the Levels Network, and 50+ others.

Across the network, Cameron has overseen millions in media spend, building podcast and creator partnerships that drive both commercial results and cultural impact for brands and agencies.

DM Podcasts is a two-time Australia’s Best Podcast Network Awards winner, reaching more than 3.5 million podcast streams each month.

HEAD OF MARKETING & GROWTH, KAT THE LABEL

Anna Metcalfe is Head of Marketing and Growth and a partner at Kat the Label, where she leads global brand and digital strategy. With experience across fashion and marketing, she has helped scale the business into an internationally recognised brand through a strong focus on storytelling, community and performance driven marketing. Kat the Label, a female-led Australian lingerie brand founded in 2015, has achieved exponential growth through strategic global expansion into the US, strong influencer partnerships, and localized, data-driven marketing.

FOUNDER, DOM ST & HOST OF STYLE-ISH PODCAST

Maddison is a Senior Marketing Manager, specialising in brand. She runs a popular series called ‘Sales Fairy’ on her socials, and over the last year has emerged as one of the eminent voices in the fashion and beauty space. Capitalising on her experience at Mecca and Chobani she consults for numerous brands in the beauty and fashion space as well as hosting popular podcast Style-ish.

CREATIVE DIRECTOR, WILLOW & BLAKE

Bri is Willow & Blake’s creative leader, unlocking instinctive and compelling ideas with her sharp thinking and knack for comprehending client needs. She began her creative career in screenwriting, honing her narrative skills and developing an obsession with storytelling that continues to shape her work today.

Often spotted conceptualising with pen and paper, she has brought her holistic creative approach to clients such as DISSH, KEVIN.MURPHY, frank body, Bakers Delight, Heinz, BMW, Suzuki, Jacob’s Creek, Asahi, Lucas Restaurants, and Bed Threads. Her work has not only built brands but also solidified their cultural relevance.

SENIOR BRAND MANAGER - SKINCARE, MENTHOLATUM AUSTRALASIA

With over 14 years’ experience in skincare Isabelle is a brand growth leader in the beauty industry. Having worked with disruptive skincare brands such as Frank Body, she now drives strategic brand growth for Japan’s No.1 skincare brand, Hada Labo, across the AUNZ market. She led the successful Australian launch of Hada Labo Tokyo, establishing it as one of the fastest‑growing brands in Priceline. Her expertise spans brand strategy, creative and communications, digital, PR and influencer marketing, commercial and retailer excellence.

FOUNDER, HOUSE OF PSALM

Jacob King Stanley is the founder of House of Psalm, an organic growth agency working with some of Australia's most recognised retail and e-commerce brands. With over a decade of SEO experience across David Jones, Levi's Jeans, Mecca Cosmetica, Typo and Runaway the Label, Jacob brings a deeply commercial lens to how search and social intersect. He believes the next wave of brand growth belongs to those who treat content as a long-term asset, not just a paid line item, and that the best-performing paid social starts with understanding what earns attention organically.

CREATOR

Ashley Parker is unapologetically herself, deeply relatable and refreshingly authentic. Originally from Scotland, based in Melbourne, Ashley has built a loyal, highly engaged audience and continues to dominate on a global scale.
With undeniable star quality and momentum that shows no signs of slowing, Ashley is driven to help others feel confident in themselves, proving that not following the norm is the greatest strength.

CREATOR ECONOMY CONSULTANT

Morgan Sutherland has spent over a decade working across every side of the creator economy - talent management, brand partnerships, agency leadership, and media.

She believes influencer impact is created when human relevance and performance reality align, and that achieving it comes down to a simple but rarely executed idea: the right talent, with the right product, on the right channel, to the right audience, at the right time.

Morgan recently moved into independent consulting, taking on select clients who want someone genuinely invested in the outcome not just the deliverable. Her work has been recognised with industry awards, including the AiMCO Most Influential Campaign for 2024.